About
I grew up in Argentina, and at 17 moved to the US. Spending half of my life in the US has allowed me to “think” in English and Spanish, understanding the nuances from both cultures, making me a stronger, more insightful strategic thinker.
My work has been recognized in festivals like Cannes, One Show, New York Festivals, Clio, Art Directors Club.
I love steak, whisky and dogs. I also love making ads, let’s connect and make some together.
I got into sim racing and I tell everyone about it, so now you know too. @formulaonedesign and when I’m not racing at 0 mph in my basement I like to cook meats. @meatyoucaneat
Contact email: hernanpettinaroli@gmail.com
Contact phone: (561)213-2365
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Experience
Wieden+Kennedy Portland (Freelance)
Mother LA (Freelance)
OKRP Chicago (Freelance)
Saatchi&Saatchi LA (Freelance)
WeBelievers (Freelance)
Known (Freelance)
Media Arts Lab (Freelance)
Crispin Porter + Bogusky (Freelance)
Lovers Not Haters (Freelance)
24/7 Laundry Service (Freelance)
Republica/Havas (Freelance)
Solve (Freelance)
Coca-Cola Company (Freelance)
Ventureland (Freelance)
Troika (Freelance)
Casanova//McCann (Freelance)
AnyGivenDay
Conill Saatchi&Saatchi
Latinworks/Third Ear
AlmaDDB
GTB/Zubi Advertising
The Community
HAVAS
FIAP / La Alianza Home for Abused Girls / Silver “Public Awareness”
FIAP / Hola Mexico Film Festival / Bronze “Photography”
FIAP / Hola Mexico Film Festival / Finalist “Special Effects”
FIAP / Hola Mexico Film Festival / Finalist “Sound Design”
FIAP / Cricket Wireless, John / Silver “Jingles”
FIAP / Cricket Wireless, John / Bronze “Public Services Commercials”
Sol de Iberoamerica / Crest Smiles: Break Up / Silver
Sol de Iberoamerica / Crest Smiles: Cry / Silver
Sol de Iberoamerica / Crest Smiles: Photos / Silver
Sol de Iberoamerica / Crest Smiles: Rain / Silver
Sol de Iberoamerica / La Alianza Home for Abused Girls /
Silver Sol de Iberoamerica/ Hola Mexico Film Festival / Silver “TV Individual”
Sol de Iberoamerica/ Hola Mexico Film Festival / Bronze “Best Campaign”
Sol de Iberoamerica/ Hola Mexico Film Festival / Finalist “TV/Cine”
Sol de Iberoamerica / Rosetta Stone Mistakes / Finalist “Local Graphics”
Sol de Iberoamerica / Hidden Valley Ranch Dress It / Finalist “Local Graphics”
Sol de Iberoamerica / Cricket Wireless, John / Bronze
USH Idea Awards / Volvo Survivors Sales Agents - 4th in top 5 ideas
USH Idea Awards / Crest TV Campaign / Gold “Print”
USH Idea Awards / Crest Smiles / Gold “TV Campaign”
USH Idea Awards / La Alianza Home for Abused Girls / Shortlist “Innovation”
USH Idea Awards / La Alianza Home for Abused Girls / Shortlist “Digital”
USH Idea Awards / La Alianza Home for Abused Girls / Gold “Film”
USH Idea Awards / Hola Mexico Film Festival / 2nd Best Idea of the year
USH Idea Awards / Hola Mexico Film Festival / Best of Show “TV/Film”
USH Idea Awards / Rosetta Stone Mistakes / Gold “OOH Campaign”
USH Idea Awards / Rosetta Stone Mistakes / Gold “Print single”
USH Idea Awards / Rosetta Stone Mistakes / Gold “Print campaign”
USH Idea Awards / Hidden Valley Ranch Dress It / Gold “Print Campaign”
USH Idea Awards / Volvo Survivors / Gold “Direct” (Director)
USH Idea Awards / Volvo Survivors / Gold “Outdoor” (Director)
USH Idea Awards / Volvo Survivors / Gold Promo & Activation” (Director)
USH Idea Awards / Volvo Survivors / Bronze “Use of media” (Director)
Caribe Awards / Hola Mexico Film Festival / Silver “Alternate Media”
Caribe Awards / Hola Mexico Film Festival / Silver “Production”
Caribe Awards / Hola Mexico Film Festival / Bronze “TV Campaigns”
Caribe Awards / Hola Mexico Film Festival / Silver “Integrated Campaign”
Caribe Awards / Cricket Wireless John / Bronze
Radio Mercury Awards / Cricket Wireless John / Finalist
Adforum Greatest Hits / Hola Mexico Film Festival / Featured Selection
Cannes Lions / Crest Text Messages / Bronze “Print”
Cannes Lions / Cricket Wireless John / Shortlist “Radio”
Cannes Lions / Volvo Survivors / Silver “Promo, Cars and automotive” (director)
Cannes Lions / Volvo Survivors / Bronze “Direct, Cars and automotive” (director)
Cannes Lions / Volvo Survivors / Bronze “Outdoor, Use of Media” (director)
Cannes Lions / Volvo Survivors / Shortlist “Direct, Guerilla Marketing and Stunts” (director)
Cannes Lions / Volvo Survivors / Shortlist “Outdoor, Live Advertisement” (director)
Cannes Lions / Volvo Survivors / Shortlist “Promo and Activation” (director)
The One Show / Volvo Survivors Gold “Print and Outdoor” (Director)
The One Show / Crest Text Messages / Merit
Clio / Jane Pain / Shortlist
Art Directors Club / Hola Mexico Film Festival / Bronze “TV/Film”
WAVE / Crest Text Messages / Silver
WAVE / La Alianza Home for Abused Girls / Shortlist “Public Services Commercials”
WAVE / Hola Mexico Film Festival / Gold “Film-Integrated Film”
WAVE / Hola Mexico Film Festival / Gold “Film-Travel and Entertainment”
WAVE / Hola Mexico Film Festival / Gold “Promo-Traditional Media”
WAVE / Hola Mexico Film Festival / Silver “Film-Internet Film”
WAVE / Hola Mexico Film Festival / Silver “Promo-Travel and Entertainment ”
WAVE / Hola Mexico Film Festival / Silver “Integrated Campaign”
WAVE / Hola Mexico Film Festival / Shortlist “Events”
WAVE / Cricket Wireless, John / Shortlist “Public Services Commercials”
New York Festivals / Hola Mexico Film Festival / Shortlist “TV/Film”
New York Festivals / Hola Mexico Film Festival / Shortlist “Photography”
New York Festivals / Rosetta Stone Mistakes / Bronze “Posters”
New York Festivals / Cricket Wireless John / Shortlist “Acting”
New York Festivals / Cricket Wireless John / Shortlist “Business equipment and services”
EFFIE / Tide Wash Away Labels / Bronze
LONDON INTERNATIONAL AWARDS / Cricket Wireless / Bronze “Radio Campaign”
LONDON INTERNATIONAL AWARDS / Cricket Wireless John / Finalist “Scriptwriting”
LONDON INTERNATIONAL AWARDS / Cricket Wireless, John / Finalist “Utilities”
EPICA Awards / Rosetta Stone Mistakes / Bronze “Posters”